What Makes a Great Law Logo
Somehow the logos the most firms use are usually the same old stuff. Law firms think that the best way to represent their business is with either a gavel or the scales of justice, but the problem is that almost all of them think that way and you find the same images in most of their logos. If you want a logo that stands out, then you should try to do something creative about what you have now. Here are some ideas that can help you create a better looking logo than you now have.
Classic designs are still in and looks great. You can communicate what a lawyer does by using a pillar, the scales of justice, or a gavel. People right away know that you have a law firm with these symbols. But, this does not mean that you simply get a photo of a gavel and that’s it – you have a logo. Add something that gives it a new look. Newspapers, lighthouses, and even animals can be used to create a gavel and pillars. If you have an old icon, give it something new; be creative.
There are many great logos that are created from a single thing. Examples of this are first letter of one of the partner’s names. If there is a common letter in the partners’ names, then it could be a good one. using a letter, especially a rare one as a focal point of a logo is a good way for a brand to stick out. If you are Zanes Law, then you can use the letter Z to be part of your logo.
The best way to tell people what you do is through your logo. Divorce lawyers can use a man and a woman to be a part of their logo. If you are a personal injury lawyer, then putting a person with crutches on your logo would depict what you do. Scales of justice can be portrayed with marijuana leaves. If you have a niche market, then you should consider these tips. These logos will connect you to your customers. If people see your logo, then they will surely know if you are the right lawyer for their needs.
Your law firm’s name can be used in your logo. Customers can be attracted to your law firm by using the power of your name. Using your name is a great way to build your brand or reputation. You will have a problem with your logo if it is not well designed. If you want to put a professional stamp to your logo then you can put an icon or a monogram and pair it with your name. People should be made confident in the strength and integrity of your business through your logo.
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